Survey Finds Most People Spend Less Than an Hour Choosing Health Plans

When shopping for health plans effective in 2023, 72% of adults spent less than an hour deciding on a coverage option, according to a survey from the Employee Benefit Research Institute (EBRI). While 90% of employees said they were “extremely” or “very” satisfied with open enrollment, an EBRI executive tells AIS Health that health insurers can improve the process and better educate beneficiaries on their options.

“Something I think health plans can zero in on is, ‘How do we engage our plan members in their choice of plans so that they’re picking the best possible plan and there are no consequences later?’” says Paul Fronstin, EBRI’s director of health benefits research.

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Tim Casey

Tim Casey

Tim has been a reporter and editor for newspapers, websites and magazines for more than 20 years, including 10 years covering health care business topics. He has a deep knowledge of the managed care industry and pharmacy benefit management. He also has experience covering medical conferences and clinical and legislative health care issues. In 2014, the Society for Advancing Business Editing and Writing selected Tim as one of 15 journalists to participate in a national symposium on the Affordable Care Act. Tim has a B.A. in Psychology from the University of Notre Dame and an M.B.A. from Georgetown University.

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