Proliferation of $0 Premium PPOs, Supplemental Benefits Drive Continued MA Switching

A new report from Deft Research finds that switching among Medicare Advantage members during the recent Annual Election Period (AEP) was steady at 13%, compared with last year’s rate of 14% after switching among MA members hit a low of 11% in 2018. Meanwhile, the Medicare Supplemental market saw an increase in switching from 7% in 2019 to 9% during the 2020 AEP. In an Executive Research Brief highlighting data from the 2020 Medicare Shopping and Switching Study, Deft observed that the rise of $0 premium PPO plans and expanding supplemental benefits are two likely drivers of MA switching. Although the MA market is still dominated by $0 HMO plans, more than 300,000 seniors moved into $0 PPO options that were newly available for 2020, observed Deft.

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