MMIT provides clarity and confidence so that Viatris can make better, more informed decisions.
Unify payer, lab, claims and pathways data linking patients across datasets with a high degree of accuracy
Deliver data for both physicians and institutions
Feed unified records with payer, lab, claims and pathways into your commercial data warehouse
Reduce Viatris’s spend by consolidating data assets into a single contract
How many patients are actively being managed for their disease?
What are lengths of therapy?
What HCPs are managing patients and what influences treatment decision?
How can I identify and stratify patients with the condition my therapy treats?
What tests are being done at the HCP and institution level to identify patients with the condition?
How can I target HCPs after they order a test and before they diagnose and prescribe?
How are payers making coverage decisions for my brand?
What hurdles exist at the plan level for patients to be prescribed?
Even though my therapy is preferred by a payer, is my competitor’s therapy getting more utilization at that payer?
What are the critical pathways at the institution level and how are they driving treatment decisions?
Where are the advantages/ disadvantages to payer coverage?
MMIT analyzes the journey of patients using Viatris products through the healthcare environment—their diagnoses, procedures, drugs, diagnostic testing and results, and the care provided by their HCPs.
MMIT’s Lab Data assets and analysis help Viatris target the right providers and patients at the right time, before a diagnosis or prescribing decision is made.
Combine coverage, claims and pathways data to provide Viatris’s commercial pharma teams with a unique view of payer and prescriber behavior.
MMIT’s promotional and strategy tools connect comprehensive formulary and medical policy information to promotional templates that support personal and non-personal channels for Viatris.
Pair our industry-leading panel with market access experts to assist with a variety of strategic planning and forecasting activities.