SCAN Aims to Serve Aging LGBTQ+ Population With Affirm Product

As the Oct. 15 start date of the 2023 Medicare Annual Election Period (AEP) approached, insurers across the country this month unveiled new-and-improved benefits and major market expansions aimed at capturing share of the ever-growing Medicare Advantage market. And while Long Beach, Calif.-based SCAN Health Plan is offering enhanced benefits and pursuing new markets, it’s also gaining attention for launching a novel product specifically geared toward LGBTQ+ older adults. Company executives tell AIS Health, a division of MMIT, that the nonprofit insurer spent more than a year carefully shaping the product to ensure that it would meet the needs of the LGBTQ+ community, and it will continue to tweak the product as it gathers feedback from enrollees.

© 2022 MMIT
Lauren Flynn Kelly

Lauren Flynn Kelly Managing Editor, Radar on Medicare Advantage

Lauren has been covering health business issues, including drug benefits and specialty pharmacy, for more than a decade. She served as editor of Drug Benefit News (the predecessor to Radar on Drug Benefits) from 2004 to 2005 and again from 2011 to 2016, and now manages Radar on Medicare Advantage. Lauren graduated from Vassar College with a B.A. in English.

Related Posts

medicare-part-c
October 6

2023 MA Landscape Features Geographic Expansions, Duals Offerings and Part B Givebacks

READ MORE
medicare-enrollment-form
August 18

Teasing 2023 Expansions, Regional MA Insurers Eye Competitive Texas Market

READ MORE
post-default-image
July 20

Execs Explain How Plans Can Better Serve LGBTQ+ Members

Read More

GAIN THERAPEUTIC AREA-SPECIFIC INTEL TO DRIVE ACCESS FOR YOUR BRAND

Sign up for publications to get unmatched business intelligence delivered to your inbox.

subscribe today