Custom Market Research

Answer Your Top Market Access Questions with MMIT

MMIT’s Custom Market Research pairs our industry-leading panel with market access experts to assist with strategic planning and forecasting activities related to managed care, payer access, reimbursement, patient satisfaction, and access dynamics. 100% of our panelists are either active P&T participants or control access for pharmaceuticals for their organizations, which include health plans, PBMs, providers and IDNs.

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Feature #10
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Launch Pricing and Contracting Strategy

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Impact of New
Entrants

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Loss of Exclusivity
Planning

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Additional Resources
Use Case
Product Value Assessment
Learn how a manufacturer used MMIT’s custom market research to assess the value of their product in the asthma treatment space and address unmet marketplace needs.
Use Case
Predicting PT Perception of a New Product
Learn how a manufacturer used MMIT’s custom market research to find how their product would be assessed during the clinical and financial review portions of a P&T session.
Use Case
Launch Pricing
Learn how a manufacturer used MMIT’s custom market research to inform launch pricing and access strategy for their new product.