First Year After Launch: Achieving Your Uptake Goals

Monday, June 22, 1:00PM ET

After a pharma manufacturer launches a new brand, its focus shifts to driving rapid market access and accelerating provider adoption. Success hinges on a company’s ability to engage and educate prescribers, demonstrate comparative value to payers, and ease access for waiting patients.

To accomplish these goals, your market access team must continuously monitor uptake, utilization and demand—and shift your strategy as needed to correct course. In this webinar, our market access experts will discuss how the right tools and processes can help your team influence payer policies, increase prescriber confidence, and simplify the path to treatment.

You will learn:

Unlock Your Drug Launch Success Strategy

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Jason Sarber

VP, Client Partnerships

Jason Sarber, vice president of Client Partnerships, works closely with MMIT’s largest and most complex clients to optimize their usage of our data and services. His career spans more than 25 years in biopharma and healthcare, including roles in sales, account management, and leadership across disease states, healthcare settings, and organizations. He holds a Bachelor of Science degree in Business Management from Purdue University’s Daniels School of Business.

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Carolyn Zele

Advisor, Solution Consulting

Carolyn Zele is an advisor for MMIT’s solution consulting team who helps pharmaceutical manufacturers simplify market access and prepare for launch success. Prior to MMIT, Carolyn spent numerous years in the payer/PBM space managing formulary teams and technology across both regulated and non-regulated lines of business. She holds a Master of Science degree from Colorado State University.

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