Use Case
Custom Market Research: Predicting P&T Perception of a New Product
Clinical data for products.
Pricing scenarios.
Insights about formulary inclusion.
Contracting and Reimbursement
- Simplify pricing and coding
- Effectively manage and share formulary changes
- Evaluate specialty pharmacy performance
- Validate formulary and medical benefit contracts
Learn how a manufacturer used MMIT’s custom market research to find how their product would be assessed during the clinical and financial review portions of a P&T session.
Download the Use Case