Develop Effective Messaging
and Targeting for HCPs
Influence key physicians with customized content.
In today’s competitive market, pharma companies need a multichannel outreach strategy to engage physicians. MMIT’s promotional solutions help you refine your product messaging to meet the needs of targeted HCPs. With dynamic coverage updates, real-time alerts and performance tracking, our tools help you conserve resources while improving access.
Streamline Your HCP Outreach and Messaging
Our FormTrak solution, natively integrated into Veeva CRM, combines labs, claims and coverage data to help fine-tune your promotional strategy. Brand managers can use NorstellaLinQ data to deploy reps efficiently and tailor outreach to prescribing behavior.
Share Accurate Brand Coverage With HCPs
Our CoverageFinder solution provides real-time coverage information to HCPs directly from your website. Data is refreshed daily in this dynamic look-up tool, which features seamless integration with the look and feel of your brand’s website.
Answer Physicians’ Access Questions on the Spot
Our Coverage Search application lets your field sales teams immediately address access questions with an accurate, easy formulary lookup. Filter by health plan, indication, benefit type, and more to enrich your brand-specific, local messaging.