Reliance on Real-World Data Across the Product Lifecycle
Real-world data (RWD) is increasingly critical for pharmaceutical decision-making across the product lifecycle. This infographic highlights the use of RWD in clinical trials, post-approval, and competitor entry phases, showing which data types are prioritized and how they inform strategic decisions.
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Clinical Trial Insights
Leverage RWD to improve Phase I, II, and III trial design and decision-making.
Post-Approval Monitoring
Use RWD to track safety, efficacy, and patient outcomes after approval.
Competitor Analysis
Apply RWD to understand competitor entry and market dynamics.
Lifecycle Prioritization
Identify which types of RWD are most valuable at each stage of development.