Improve
Patient Access

Get Closer to the Patient Than Ever Before

MMIT is powered by NorstellaLinQ, pharma’s first fully linked and integrated data asset. Strengthen your market access strategy with data that’s unparalleled in breadth and relevance, with open and closed claims, lab tests and results, electronic medical records, coverage data and more.

Meet with an MMIT Expert

  • Diverse, Real-World Sources

    RWD comes from everyday healthcare interactions—EHRs, claims, registries, wearables, and patient-reported outcomes—capturing real patient experiences beyond clinical trials.

  • Comprehensive Patient Journey Insights

    It tracks patients across the full care pathway, from diagnosis to treatment completion, revealing real-world treatment patterns and access barriers.

  • Cross-Functional Value

    RWD supports regulatory, clinical, and commercial decisions—from trial design to market access and post-launch monitoring.

  • Data Integration Challenges

    Despite its potential, effective RWD use requires overcoming issues like data quality, interoperability, and privacy to ensure accurate insights.

Resolve Access Barriers Throughout
the Patient Journey

Powered by NorstellaLinQ, MMIT helps you track a patient cohort from diagnosis to treatment, noting the critical events and triggers along the way—from test results to payer restrictions that impact provider behavior.

Science to
Symptoms

Diagnosis to
Prescription

Treatment to End
of Therapy

Science to Symptoms

Business Questions

  • Find rare populations or sub-populations using real world data resources​.
  • Understand the current and near-term competitive landscape for patient populations.
  • Identify early adopters or areas where additional support may be needed​.

Diagnosis to Prescription

Business Questions

  • Differentiate products in competitive landscapes while addressing key drivers like payer restrictions.
  • Adjust messaging to align with physician sentiment and willingness to treat with your brand.​
  • Understand patient treatment patterns, progression, and switching behaviors.

Treatment to End of Therapy

Business Questions

  • Differentiate products in competitive landscapes while addressing key drivers like payer restrictions.
  • Adjust messaging to align with physician sentiment and willingness to treat with your brand.​
  • Understand patient treatment patterns, progression, and switching behaviors.

Meet Our Real-World
Data Experts

Norstella’s real-world data specialists have extensive experience in leveraging structured and unstructured healthcare data to power insights across commercial, medical affairs, HEOR, and clinical trial engagement.

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Tailored, Full-Service Data Solutions​

With NorstellaLinQ, MMIT delivers clarity, confidence, and speed with tailored solutions. Whether you’re a fast-growing biotech or an industry leader, our expert support empowers you to strengthen your strategy, act faster, and achieve better outcomes. ​

  • Raw data, with specifically chosen patient cohorts and data fields in an analytic-ready format​, available in push or pull delivery.
  • Instant Health Data (IHD), Norstella’s proprietary delivery platform.
  • Insights Reports that leverage leverage NorstellaLinQ real-world data to answer specific key business questions.
  • Customized interactive visualizations and self-service dashboards that leverage NorstellaLinQ RWD.
  • Full solutions support, a completely customized and tailored data and insights solution.
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Find the Right Patients at the Right Time

Patients who have been diagnosed with ovarian, fallopian tube or primary peritoneal cancer over a given time period.

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Patients who have successfully completed a frontline platinum-based regimen.

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Patients who are in remission and haven’t moved on to a second therapy.

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Patients in remission who are actively being managed and maintain levels through lab testing (Cancer Antigen / CA 125).

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Eligible patients at Texas Oncology.

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FAQ

What is real-world data (RWD)?

Real-world data (RWD) refers to healthcare information collected outside of traditional clinical trials. It includes data from electronic health records (EHRs), insurance claims, patient registries, wearables, and other real-world sources.

Why is real-world data important in healthcare?

RWD provides insights into how therapies perform in everyday clinical practice. It helps pharmaceutical companies, payers, and providers make evidence-based decisions, improve patient outcomes, and support market access and reimbursement strategies.

How is real-world data different from clinical trial data?

Clinical trial data is collected in controlled, experimental settings, while RWD reflects actual patient experiences in real-world healthcare environments, capturing broader populations, adherence patterns, and long-term outcomes.

What are common sources of real-world data?

Common RWD sources include:

  • Electronic health records (EHRs)
  • Insurance claims and billing data
  • Patient registries
  • Wearable devices and remote monitoring
  • Patient-reported outcomes (PROs)
How do companies use real-world data?

Companies use RWD to:

  • Support regulatory submissions and label expansions
  • Demonstrate therapy value to payers
  • Optimize clinical trial design and patient recruitment
  • Monitor safety and effectiveness post-launch
  • Inform pricing, reimbursement, and market access strategies
What is the difference between real-world data (RWD) and real-world evidence (RWE)?

RWD is the raw healthcare data collected from real-world sources, while real-world evidence (RWE) is the analysis and insights derived from RWD to support clinical, regulatory, and commercial decisions.

What are the challenges of using real-world data?

Challenges include data quality and completeness, interoperability between systems, privacy and compliance concerns, and the need for robust analytical methods to generate reliable insights.

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RWD Visualizations

This solution combines coverage, claims and pathways data to provide commercial pharma teams with a unique view of payer and prescriber behavior.

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RWD Insights

Use Norstella proprietary datasets to evaluate key business questions and objectives, conduct deeper data, and create a report with insights layered into each analysis and the overall implications to your strategy.

Make smarter decisions with MMIT's real-world data and expertise.

Our RWD powered solutions use mastered, linked and tokenized data assets to deliver clear insights across the patient journey.

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