Connect Payer Policy to Patient Outcomes with Message Monitor and Real-World Data

In this use case, learn how one pharma company used a combination of market research and real-world data (RWD) signals from claims, lab, and EMRs to show the impact of evolving payer sentiment on physician and patient behavior. The pharma company used this outcomes evidence—along with payer rationale insights gleaned from Message Monitor—to successfully argue for fewer restrictions with two payers.

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Quantify how prior authorizations, step-therapy requirements and other restrictions impact care delivery.

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Show the impact of evolving payer sentiment on providers’ prescribing behavior and patient outcomes.

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Use outcomes evidence and payer perspective insights to persuade payers to revise restrictive policies.

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